Keeping in tandem with the innovation spree of “Brand Bengal”, ConnectIndia launches, for the first time ever, an international blogging community, “IndUs”, primarily targeting youngsters, making it a very unique project by a single company in the entire nation.
Blogging will primarily be focused on three domains – Cross-cultural Travel, The Life of a Student, and The Life of an Employee (work place/ work life). For this, ten bloggers from each country will be selected keenly. These ten bloggers will simultaneously blog on the various domains and share their views and experiences. No migrating blogger will be entertained.
Speaking on the occasion, Founder and CEO of ConnectIndia, Subhasis Chatterjee, a web Journalist & a content analyst with an experience legacy of more than 23 years expressed his views saying, “it is a gift and innovation towards the entire blogging community in Bengal and India. It’s a dream project for us and we want to make it big ensuring global footprints. Not only will this give vent international exposure and cultural exchange to the bloggers, but also strengthen public relations between nations.”
Sayantan Mitra, a former student of the Calcutta Boys’ School and presently an Economics Undergraduate at The College of Wooster, Ohio, is the Chief Coordinator of the project in the US. He is excited. “The very first day when I came to know about this initiative in Kolkata, I was enthused. On returning to my college in Ohio, I did my own research and noticed how brilliant the idea was. To taste the water, I talked to some sponsors and the response was overwhelming. In my view, bloggers are not just writers. They’re gifted thinkers. They share their thoughts with the world and that is what spreads like wildfire. Therefore, I feel that personal touch is very important. If we can make this happen, then we’re looking at the next big thing the world should watch out for,” he sounds positive about the prospect.
The program kicks off with two countries, India and the United States of America, and promises to add on many more along the way. Through this initiative, ConnectIndia promises to groom and nurture budding bloggers on board and simultaneously will set up the platform for the next generation to take up blogging and content writing as career options.
By Ritwik Chatterjee